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Andy Kyiet
Nov 5, 20202 min read
DAVE's Dirty Dozen Data Disasters: Out-of-date company information
In our 12th and final blog on Dave’s Dirty Dozen Data Disasters, we’re taking a look at company names and relationships which may have...
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Andy Kyiet
Oct 29, 20202 min read
DAVE's Dirty Dozen Data Disasters: Shared or generic email addresses
Let’s face it, we are all trying to reduce the volume of email that we get. The least used phrase in the English language is probably “I...
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Andy Kyiet
Oct 22, 20202 min read
DAVE's Dirty Dozen Data Disasters: Inconsistent Company Profile Data
Have ever wondered why you aren’t getting the returns you were expecting from a marketing campaign and questioned if your targeting...
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Andy Kyiet
Oct 15, 20201 min read
DAVE's Dirty Dozen Data Disasters: Junk Records
Paul McCartney had a song on his first post-Beatles solo album called ‘Junk’, which was good. But aside from that, junk records are bad....
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Andy Kyiet
Oct 7, 20202 min read
DAVE's Dirty Dozen Data Disasters: Unusable Data
DAVE’s ‘dirty dozen’ of data disasters continues! Over 12 weeks, we’ll break down each of the 12 dastardly data disasters for you, so you...
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Andy Kyiet
Oct 1, 20202 min read
DAVE's Dirty Dozen Data Disasters: Email the right people, in the right positions
Here’s a problem: your “spam cannons” (also known as Marketing Automation platforms) spray out your latest marketing efforts to anyone...
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Andy Kyiet
Sep 24, 20201 min read
DAVE's Dirty Dozen Data Disasters: Inconsistent Data Formatting
Does messy and inconsistent data drive you mad? It’s harder to work with and chews up valuable time. Chances are, it is also irritating...
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Andy Kyiet
Sep 16, 20202 min read
DAVE's Dirty Dozen Data Disasters: Irregular Data, Abbreviations and Acronyms
DAVE’s ‘dirty dozen’ of data disasters continues! Over 12 posts we’ll break down each of the 12 dastardly data disasters for you, so you...
23 views0 comments


Andy Kyiet
Sep 10, 20202 min read
DAVE's Dirty Dozen Data Disasters: Combatting "Silly" Industry Choices
Have you ever looked at the industry coding of a company in your CRM and wondered who was smoking what when they made that choice? DAVE...
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Andy Kyiet
Sep 3, 20202 min read
DAVE's Dirty Dozen Data Disasters: Missing information and how to fix it, quick!
DAVE’s ‘dirty dozen’ of data disasters continues! DAVE, our ever-helpful Data Cleaning robot, spends all his time poring through client’s...
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Andy Kyiet
Aug 28, 20202 min read
DAVE's Dirty Dozen Data Disasters: Fixing "screwy" contact names in email.
DAVE’s ‘dirty dozen’ of marketing data disasters, which directly disrupt your day-to-day delivery of sales and marketing duties...
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Andy Kyiet
Jun 11, 20202 min read
DAVE's Dirty Dozen Data Disasters: Duplicates galore! How to Prevent Audience Fatigue
DAVE, our ever-helpful Data Cleaning robot, spends all of his time poring through client’s sales and marketing data and improving it so...
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Andy Kyiet
Jun 10, 20201 min read
DAVE's Dirty Dozen Data Disasters
DAVE, our ever-helpful Data Cleaning robot, spends all his time poring through client’s data and improving it so that it becomes a far...
26 views0 comments


Andy Kyiet
Apr 28, 20204 min read
Your Marketing data - the life or death of your business?
Three top ways to kill a prospect! Scenario #1: Don’t you guys ever speak to each other?!?! Imagine this scenario: as a result of...
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Andy Kyiet
Apr 6, 20203 min read
I’ll never forget what’s’is-name: How to keep those hard-won relationships going
In our previous article, we explored the new world of connecting with a virtual audience and if, as an outbound tactic, the telephone...
46 views0 comments


Andy Kyiet
Mar 26, 20204 min read
The Watercooler is Dead - Long Live the Teleccino: How to engage a virtual audience
Your audience is rapidly going virtual. What does that mean for your marketing? As a business that has operated in a virtual mode since...
50 views0 comments


Gill Walker - Opsis
Jan 5, 20167 min read
How much is bad data costing you? - It could be $millions.
A recent survey by Experian Data Quality found that an average company is losing 12% of revenue because of bad data. This comes from...
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Andy Kyiet
Jan 5, 20161 min read
Stump the Strategist - Value of LinkedIn marketing: What are the yields from marketing on LinkedIn f
Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...
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Andy Kyiet
Jan 5, 20162 min read
Stump The Strategist - Gaining traction for a new app: My unique app provides an online boat log ins
Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...
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Andy Kyiet
Jan 5, 20162 min read
Stump The Strategist - Increasing conversions of face to face meetings: Most of the sales conversati
Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...
30 views0 comments
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