In our 12th and final blog on Dave’s Dirty Dozen Data Disasters, we’re taking a look at company names and relationships which may have...

Let’s face it, we are all trying to reduce the volume of email that we get. The least used phrase in the English language is probably “I...

Have ever wondered why you aren’t getting the returns you were expecting from a marketing campaign and questioned if your targeting...

Paul McCartney had a song on his first post-Beatles solo album called ‘Junk’, which was good. But aside from that, junk records are bad....

DAVE’s ‘dirty dozen’ of data disasters continues! Over 12 weeks, we’ll break down each of the 12 dastardly data disasters for you, so you...

Here’s a problem: your “spam cannons” (also known as Marketing Automation platforms) spray out your latest marketing efforts to anyone...

Does messy and inconsistent data drive you mad? It’s harder to work with and chews up valuable time. Chances are, it is also irritating...

DAVE’s ‘dirty dozen’ of data disasters continues! Over 12 posts we’ll break down each of the 12 dastardly data disasters for you, so you...

Have you ever looked at the industry coding of a company in your CRM and wondered who was smoking what when they made that choice? DAVE...

DAVE’s ‘dirty dozen’ of data disasters continues! DAVE, our ever-helpful Data Cleaning robot, spends all his time poring through client’s...

DAVE’s ‘dirty dozen’ of marketing data disasters, which directly disrupt your day-to-day delivery of sales and marketing duties...

DAVE, our ever-helpful Data Cleaning robot, spends all of his time poring through client’s sales and marketing data and improving it so...

DAVE, our ever-helpful Data Cleaning robot, spends all his time poring through client’s data and improving it so that it becomes a far...

Three top ways to kill a prospect! Scenario #1: Don’t you guys ever speak to each other?!?! Imagine this scenario: as a result of...

In our previous article, we explored the new world of connecting with a virtual audience and if, as an outbound tactic, the telephone...

Your audience is rapidly going virtual. What does that mean for your marketing? As a business that has operated in a virtual mode since...

A recent survey by Experian Data Quality found that an average company is losing 12% of revenue because of bad data. This comes from...

Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...

Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...

Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...