DAVE's Dirty Dozen Data Disasters: Out-of-date company information
In our 12th and final blog on Dave’s Dirty Dozen Data Disasters, we’re taking a look at company names and relationships which may have...
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Andy Kyiet
- Oct 29, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Shared or generic email addresses
Let’s face it, we are all trying to reduce the volume of email that we get. The least used phrase in the English language is probably “I...
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Andy Kyiet
- Oct 22, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Inconsistent Company Profile Data
Have ever wondered why you aren’t getting the returns you were expecting from a marketing campaign and questioned if your targeting...
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Andy Kyiet
- Oct 15, 2020
- 1 min
DAVE's Dirty Dozen Data Disasters: Junk Records
Paul McCartney had a song on his first post-Beatles solo album called ‘Junk’, which was good. But aside from that, junk records are bad....
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Andy Kyiet
- Oct 7, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Unusable Data
DAVE’s ‘dirty dozen’ of data disasters continues! Over 12 weeks, we’ll break down each of the 12 dastardly data disasters for you, so you...
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Andy Kyiet
- Oct 1, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Email the right people, in the right positions
Here’s a problem: your “spam cannons” (also known as Marketing Automation platforms) spray out your latest marketing efforts to anyone...
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Andy Kyiet
- Sep 24, 2020
- 1 min
DAVE's Dirty Dozen Data Disasters: Inconsistent Data Formatting
Does messy and inconsistent data drive you mad? It’s harder to work with and chews up valuable time. Chances are, it is also irritating...
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Andy Kyiet
- Sep 16, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Irregular Data, Abbreviations and Acronyms
DAVE’s ‘dirty dozen’ of data disasters continues! Over 12 posts we’ll break down each of the 12 dastardly data disasters for you, so you...
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Andy Kyiet
- Sep 10, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Combatting "Silly" Industry Choices
Have you ever looked at the industry coding of a company in your CRM and wondered who was smoking what when they made that choice? DAVE...
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Andy Kyiet
- Sep 3, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Missing information and how to fix it, quick!
DAVE’s ‘dirty dozen’ of data disasters continues! DAVE, our ever-helpful Data Cleaning robot, spends all his time poring through client’s...
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Andy Kyiet
- Aug 28, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Fixing "screwy" contact names in email.
DAVE’s ‘dirty dozen’ of marketing data disasters, which directly disrupt your day-to-day delivery of sales and marketing duties...
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Andy Kyiet
- Jun 11, 2020
- 2 min
DAVE's Dirty Dozen Data Disasters: Duplicates galore! How to Prevent Audience Fatigue
DAVE, our ever-helpful Data Cleaning robot, spends all of his time poring through client’s sales and marketing data and improving it so...
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Andy Kyiet
- Jun 10, 2020
- 1 min
DAVE's Dirty Dozen Data Disasters
DAVE, our ever-helpful Data Cleaning robot, spends all his time poring through client’s data and improving it so that it becomes a far...
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Andy Kyiet
- Apr 28, 2020
- 4 min
Your Marketing data - the life or death of your business?
Three top ways to kill a prospect! Scenario #1: Don’t you guys ever speak to each other?!?! Imagine this scenario: as a result of...
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Andy Kyiet
- Apr 6, 2020
- 3 min
I’ll never forget what’s’is-name: How to keep those hard-won relationships going
In our previous article, we explored the new world of connecting with a virtual audience and if, as an outbound tactic, the telephone...
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Andy Kyiet
- Mar 26, 2020
- 4 min
The Watercooler is Dead - Long Live the Teleccino: How to engage a virtual audience
Your audience is rapidly going virtual. What does that mean for your marketing? As a business that has operated in a virtual mode since...
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Gill Walker - Opsis
- Jan 5, 2016
- 7 min
How much is bad data costing you? - It could be $millions.
A recent survey by Experian Data Quality found that an average company is losing 12% of revenue because of bad data. This comes from...
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Andy Kyiet
- Jan 5, 2016
- 1 min
Stump the Strategist - Value of LinkedIn marketing: What are the yields from marketing on LinkedIn f
Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...
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Andy Kyiet
- Jan 5, 2016
- 2 min
Stump The Strategist - Gaining traction for a new app: My unique app provides an online boat log ins
Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...
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Andy Kyiet
- Jan 5, 2016
- 2 min
Stump The Strategist - Increasing conversions of face to face meetings: Most of the sales conversati
Stump the Strategist is a fast-paced live event where our friends from Step Change get on stage and solve strategy and marketing...
29 views0 comments
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